Find Your Spark
How a Colchester-based coaching service gained clarity, confidence and a stronger foundation for growth.
Ambitious Essex
Let’s grow for it!
Get in touch with the team today to start your business journey with EGA and take the next step towards growth and success.
“The support was incredibly helpful. I was able to step back, really look at where the business was going, and understand the financial side more clearly. It also made me realise the true value of what I was delivering — something I hadn’t fully recognised before.”
The Challenge
Scaling a Purpose-Driven Business Sustainably
Find Your Spark, founded by Michelle Shavdia, is a Colchester-based ADHD coaching and wellbeing service supporting children, young people, adults, couples and families across Essex. The business combines lived experience with professional expertise to deliver practical, compassionate support for neurodivergent individuals.
As demand for her services grew, Michelle reached a key turning point — needing to scale the business in a way that remained sustainable while continuing to deliver meaningful impact. Like many growing businesses, this meant building stronger foundations across financial planning, pricing and long-term strategy.
Gaining Clarity Through Targeted Business Support
Through the Backing Essex Business programme (now Ambitious Essex), Michelle accessed one-to-one support from experienced business advisers.
This gave her the space to step back and focus on the bigger picture. With practical guidance across financial forecasting, marketing strategy, business planning and internal systems, she was able to bring more structure and confidence to how the business operates and grows.
A Stronger Business, Ready to Grow
The support has helped transform both the structure and direction of the business:
- Clearer Business Model: A more defined approach to services, growth and long-term direction.
- Greater Confidence in Pricing: A stronger understanding of the true value of the support provided.
- Improved Decision-Making: Better financial visibility enabling more informed, strategic choices.
- Scalable Foundations: Stronger systems and a growing team, supporting continued expansion across Essex.
With a clear strategy and growing demand, Find Your Spark is now well positioned to scale its offer while continuing to make a meaningful difference to neurodivergent individuals and families.
Other Case Studies
“The Innovation Grant Mentoring Programme didn’t just help us write a stronger grant application, it changed how we tell KIGO’s story. That is the kind of support every early-stage founder needs and almost none can find.”
Innovation Grant Mentoring
“The support was incredibly helpful. I was able to step back, really look at where the business was going, and understand the financial side more clearly. It also made me realise the true value of what I was delivering - something I hadn’t fully recognised before.”
Ambitious Essex
“The Essex Apprenticeship Levy Transfer Service has been invaluable in helping us enable apprenticeship employers to secure funding quickly and easily, ensuring smaller employers and apprentices have the same opportunities as other learners.”
Apprenticeship Levy Transfer Service