Creating opportunities through business support
Since working with Essex Growth Agency, Objective has been introduced to new opportunities that have helped raise the company's profile. Recommendations for business support programmes and opportunities to exhibit at key events have increased visibility and created valuable connections.
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“Pitching to companies was the best, from a commercial and learning perspective. Secondly the other cohort members, I feel I've met like minded people going through or have been through similar challenges.”
The Challenge
Looking for opportunities to grow our profile
As a business with 39 years of experience, Objective works with larger SMEs through to corporate organisations, helping them make better use of data, analytics and AI. While demand for these services continues to grow, building awareness, developing new relationships and identifying the right opportunities to engage with potential clients remains important, but increasingly difficult. Finding the programmes, events and networks that align with it’s goals can be challenging. Much of Objective’s success has come from being in the right room with the right people and having meaningful conversations. The Essex Growth Agency has helped Objective build its profile and enter those rooms both within Essex but also internationally.
Connecting us with the right opportunities
Essex Growth Agency took the time to understand Objective’s business, its growth ambitions, need to become more resilient by looking internationally, and the challenges of raising awareness in a competitive market. Growth for Objective comes from building the right relationships and being connected to the right networks. Essex Growth Agency recognised this and introduced us to opportunities that aligned with its goals and target audience (Large SMEs/Enterprises).
This included recommending the Grow London Global Programme and inviting Objective to exhibit at Essex Build as part of the Tech Drop-In Zone, as well as showcasing the business at the Ambitious Essex event. These opportunities enabled Objective to meet new contacts, strengthen its presence within the Essex business community and raise its profile further afield, creating valuable connections in London, New York and beyond.
Increased visibility
Working with Essex Growth Agency has helped us to:
- Increase the visibility of its business through exhibition opportunities within Essex.
- Access the Grow London Global Programme, leading to new audiences and contacts internationally.
- Strengthen its commercial offering through peer support within the Grow London Global programme, as well as through opportunities to pitch our business.
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